Dan Berger, a history professor at the University of Washington Bothell and the author of Captive Nation: Black Prison Organizing in the Civil Rights Era, has a helpful post up at Black Perspectives with some tips on how to write a book proposal.
Here is a taste:
A good proposal should be sent to multiple presses. While you should not submit the manuscript to multiple publishers simultaneously, it is not a betrayal of confidence to submit proposals to multiple publishers; in fact, it’s in your benefit to do so. The neoliberal university affects publishers as much as any other part of the academy. Editors are overworked and expected to do more with less while navigating legions of anxious junior (and senior) scholars eager to find a home for their work. Interest from one press is perhaps the only surefire thing that can get another press to get back to you if they have not already. In sending your proposal to multiple presses, you may want to make some superficial adjustments to the proposal. For instance, if you are interested in a particular series that a publisher has, you might work the themes and concepts of the series into your proposal in a deliberate fashion. However, since the proposal is introducing the book, it should be able to stand alone across multiple submissions without much tailored revision.
When I was finishing the proposal for Captive Nation: Black Prison Organizing in the Civil Rights Era, I devised a three-tiered list. Each tier had four or five presses in it. My plan was to send out the proposal to all of the presses in the group and see what happened; if no one in tier one was interested, then I would send it to tier two, and so on. I developed my list with equal parts reason and emotion: I talked with friends and mentors about it, and I scoured my bookshelves to see who had published books I was excited by or which bore significant tie in to some of the themes of my own book. I was fortunate to have interest from three of my tier-one list, so I didn’t need to keep sending it out. But having that list made me feel confident that I would publish the book somewhere, that I had other options if my top choices did not pan out. And the process of creating the tiers also helped me decide which press to go with when I had interest from multiple places. The other factor that helped me decide was gauging excitement for the project from different presses; when decision time came, I went with the press that seemed to best understand what I was doing with my book and shared my vision of what it could be.
Read the entire post here.